A set of freelance identity projects — spraypaint & mascara, The Fanslator, Vape Sister. Small brands, sharp marks, made in the gaps between day-job work.
From logos and brand systems to websites and strategy, I work with small businesses, independent artists, and creative entrepreneurs to bring their vision into focus. Branding should feel intentional—clear, striking, and aligned with the person behind it.
Each project is a mix of ideation, design, storytelling, and strategy, making sure they have the tools to present their work with confidence and connect with the right audience.
Completed Ongoing
This is my freelance practice as a Creative Consultant & Mentor — helping creatives define their identity is at the center of my work. Across these projects I worked solo from logos and brand systems through to websites and strategy, for small businesses, independent artists, and creative entrepreneurs.
Each one is a mix of ideation, design, storytelling, and strategy, made to give people the tools to present their work with confidence and connect with the right audience. Branding should feel intentional — clear, striking, aligned with the person behind it.