Maybelline

Maybelline New YorkIn-Store DesignRetailFreelance

In-store display design for Maybelline New York: pallets, towers, counter units, wall bays, endcaps and trays for CVS, Walgreens, Walmart, Target and national programs.

Overview

The brand at the shelf.

Freelance in-store design for Maybelline New York: the displays that put launches on the shelf at CVS, Walgreens, Walmart, Target and in national programs. The work runs from pallets and towers to counter units, full wall bays, endcaps and product trays, each built around a launch such as Lush Looks, Blushed Nudes, Face Studio, the Brow Bar, Superstay 24H, Tattoo Studio and Baby Lips.

Store Wall

At a Glance

At a glance.

Role

In-store design

Display design from render to finished unit.

Client

Maybelline New York

L’Oréal.

Retailers

CVS · Walgreens · Walmart · Target

Plus national programs.

Formats

Pallets to wall bays

Pallets, towers, counter units, wall bays, endcaps and trays.

Freelance

Endcaps

Towers

More Displays

In Store

My Role

Freelance display design.

I designed in-store displays for Maybelline New York as a freelancer: the layouts, graphics and product placement for each unit, from the first render to the finished display in store.